May
15
I was recently reminded of a bad experience a client had with a sales rep when I was working at one of the top legal marketing firms (one of those fortune 500’s). The client was not tech savvy any could or would not understand the product he was sold. He only understood that the sales rep guaranteed him leads.
When there is a disconnect between the sales force and the service providers, one hand of the company makes promises that the other hand can’t keep. Unfortunately, this happened more often than I would’ve liked, which puts an additional burden on the service providers (in this case, the internet marketing dept). Read more
Feb
24
So the economy is in the tank. Unemployment is up. Foreclosures are a dime a dozen. NPR recently did a story on the success of a bankruptcy lawyer in California, who seems to be getting more calls than they can handle. Time to focus your practice on bankruptcy? Don’t jump in just yet. Read more
